Landing Page Design
Let's Collaborate!
Tabify Graphic Design specializes in designing landing pages that attract, educate, and resonate with visitors.
Why Work with Tabify Graphic Design?
Research-Oriented Design
Research oriented landing page design involves learning more about your industry, including your market, competitors, buyer personas, and your goods and services. This information gathering translates into a compelling landing page that drives visitors to take action, whether scheduling a consultation, downloading a resource, or making a purchase.
Small Business Dedication
Large companies are spread wide with multiple projects and might put you on the back burner, but as a small business owner, you work directly with me. My highest priority is delivering you timely and quality service.
High Quality, Dependable Tools
I work in the full suite of Adobe, as well as popular apps such as Canva and Lucid Press.
Collaborative Process
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Consultation
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Proposal & Agreement
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Landing Page proof
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Feedback & Revision request
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Revisions (up to 2 rounds)
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CTA proof
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Thank You Page proof
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Final Feedback & Revision request
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Landing Page developed
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Landing Page goes live
Must Haves of Successful Landing Pages
I’ll design your landing page to have all the elements of a successful page, including the basics:
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Powerful Headline — An effective headline is concise and informative about your offering, and will convince visitors to stay on your page.
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Subheadline — The subheadline is positioned directly underneath the headline, and further describes your offering. If the headline is the bullhorn attracting visitors, the subheadline is the message that follows.
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“Hero Shot” — The “hero shot” is the first image your visitors see. Located at the top of the landing page, it’s often combined with the headline (and subheadline) to tell a story about your offering. The headline tells the story while the “hero shot” shows the story.
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One Objective — A landing page is focused on compelling visitors to take a specific action, such as downloading a resource or scheduling a consultation. Extra objectives will crowd the page and interrupt the visitor’s decision process to take action.
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Identify Pain & Prescribe a Solution — Visitors won’t take action unless they’re convinced your offering will benefit them. Your landing page should show you understand their problem and that your offering is a worthy solution.
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Simple Navigation — Keep your visitors on your page as long as possible by putting all the necessary information on the landing page. Don’t link them to other pages. Your landing page should funnel your visitors from the headline all the way down to the Call-To-Action.
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Calls-To-Action (CTAs) — Your landing page’s ultimate goal is to get visitors to click the CTA button or complete a form, which converts them into leads or customers. Your CTA should be big, bold, and difficult to miss. Your form should only ask for the information that is absolutely necessary.
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Thank You Page — Now that you’ve hooked your visitors into clicking the CTA, you need to keep them engaged. They should be directed to a Thank You page with, ideally, another CTA. This might include subscribing to a blog, clicking links to recommended products, referring friends in exchange for discounts, or asking for feedback.
